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#BeingApartTogether Fundraiser Aims to Amp Up Detroit Community Support for Riverfront

Virtual Music Performances on Friday, October 16 With Local Artists Along the Riverfront

#BeingApartTogether Fundraiser

It’s the simple things that matter most right now. It’s having something fun to look forward to. It’s showing appreciation for your city. It’s enjoying the fresh air and beauty of Detroit. The Detroit Riverfront Conservancy is giving you the opportunity to act on all of these.

The Detroit Riverfront Conservancy is gearing up for a physically-distant but socially-connected fundraiser, #BeingApartTogether, which will provide new and special ways for guests to experience the Detroit riverfront. This year, the virtual celebration will highlight the important role Detroit Riverfront parks play in the community and will provide participants with an opportunity to help support the essential work that the Detroit Riverfront Conservancy does to maintain a safe, clean, beautiful riverfront for all.



The entire Detroit community is invited to tune into the Detroit Riverfront Conservancy Facebook page on Friday, October 16 for virtually broadcasted musical performances by local artists In Transit, Al Bettis, Juuni and New World Soul along the riverfront. That’s not all there is to look forward to. Prior to the 6 p.m. musical performances, Detroit Experience Factory plans to host a free and engaging virtual tour at 4:30 p.m. for anyone interested in gaining a better understanding of the past, present and future of the Detroit Riverfront. If you want a front row seat, click here to register.

Cassie Brenske, Chief Development Officer for the Conservancy shared “We are excited to announce this opportunity to support our work by #BeingApartTogether and hope the community will embrace it in the same way they have embraced our parks over this last year.” She also added that the hustle from the Conservancy team is what continues to keep the Riverwalk and the Dequindre Cut open for all people to enjoy. These unprecedented times are showing firsthand how essential these spaces are for healing, exercise and respite for the community.


The fundraiser, is seeking support from the local community as it will play a critical role in keeping the Riverwalk and the Dequindre Cut clean, safe and accessible destinations for all. The rise in attendance and use of the amenities this year has meant an increase in security, cleaning and maintenance costs, making the work of the Conservancy, as well as the need for financial support from the community, more essential than ever.

Supporters sending a kind donation of $250 will receive a package curated in partnership with Detroit’s own City Bird that is filled with limited-edition riverfront items, locally-sourced gifts and unique activities for outdoor fun that can be enjoyed from the comfort of their own backyard or during a visit to the riverfront.

The package encourages supporters to visit the riverfront on their own time, filling the package with a special riverfront throw blanket, a #BeingApartTogether kite, a limited edition enamel camping mug, a Detroit Riverfront knit cap, a DIY kaleidoscope kit, a watercolor postcard set, a grab bag of Detroit-themed items and more – there is really something for the whole family inside.

Additionally, the collection of items will be available for purchase through this fall, making it the perfect holiday gift for loved ones. The first round of boxes quickly sold out, but the Conservancy just made a second round of boxes available that it anticipates will sell out as well. The curated boxes are available for purchase at here.


The #BeingApartTogether fundraiser is sponsored by Citizens to continue their support of the ongoing transformation of the Detroit Riverfront. Rick Hampson, president of Citizens, Michigan shared, “the Detroit Riverfront is an incredible gem for the entire community to enjoy, especially during times when safe and accessible outdoor spaces are so critical. We are proud to support the Conservancy and excited about this unique fundraiser that will celebrate the riverfront and introduce new supporters to the organization making these spaces possible.”

In order to meet fundraising goals, the #BeingApartTogether fundraiser was established to invite the community to celebrate and support the spaces that have become essential to them during these uncertain times. For more information and a full list of sponsors, click here.

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