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Bedrock Announces Shop Eat & Be in the D with Retail Pop-Ups

Local Brands will Expand Footprint and Change up Traditional Downtown Detroit Holiday Markets


Have you heard the news? Bedrock is bringing new holiday shopping and family-friendly programming to Downtown Detroit during the winter months. Throughout downtown, local entrepreneurs will be popping up throughout Bedrock’s portfolio within prime storefronts, open now through early January 2021.

Detroiters will have the opportunity to shop 50 local brands and preview work from emerging artists that will be presented throughout the magnificent retail pop-ups.

“The holiday season offers the perfect opportunity for talented entrepreneurs and artists to expand their brands while also creating unique winter experiences the whole community can enjoy,” said Jennifer Skiba, Bedrock’s Vice President of Retail Leasing. “Bedrock is committed now more than ever to developing innovative ways to support small, local businesses and we are confident these entrepreneurs will thrive in downtown Detroit’s emerging retail scene.”



Please note masks will be required for entry inside all of the retail pop-ups and social distancing guidelines will be enforced. 



An immersive light installation by multidisciplinary artist Gerald Collins will be illuminated, with viewing experience from the street or inside by appointment here is now open.

Opening on Small Business Saturday, November 28, the Farmer St. PLAYGROUND pop-up will transition from the art installation to a pop-up store featuring artwork and exclusive products from over 20 emerging Detroit and Michigan artists and makers. Playground Detroit is located at 1435 Farmer St. Suite 117.



Curated retail experience showcasing luxury products from over 20 small businesses. DOSE Collective’s merchandise ranges from fashionable apparel and Detroit themed goods to accessories, floral arrangements and gifting items. Now open. DOSE Collective is located at 1419 Woodward Ave.



Resale shop featuring popular streetwear items from brands including Supreme, Bape and Chrome Hearts. Former Vintage also specializes in vintage 80’s and 90’s rare clothing, sneakers, jerseys and throw-back goods. Former Vintage is located at 1301 Broadway and will open on December 1.



Street stylish brand created for those that love being fashionable. Krispy Addicts’ clothing boutique also sells a wide variety of well-known brands with products including sweatshirts, pants, hats and bags. Krispy Addicts is located at 1425 Woodward Ave and will be opening by early December.



Delicious gourmet cotton candy company. Their ingredients are simple: made with organic sugar, plant-based dyes and natural flavoring- all creatively crafted into an assortment of delicious and unique flavors. Spun Sugar is made in-house and serves more than 55 flavors. Opening on Saturday, November 28. Spun Sugar is located at 1232 Library Street and will open on Saturday, November 28.



In partnership with Design Core, three Detroit artists will be creating festive window displays on the exterior of a Bedrock property. Donovan Dewberry, Angela Cwayna and Ivory Alexander will be using various mediums to create holiday-themed window art that will be revealed and ready for viewing on Monday, November 23. Window Art Installations are located at 1401 Woodward Ave.

Due to the small capacity of the Downtown Detroit Markets, Bedrock and the Rocket Community Fund made the difficult decision to forgo the traditional Downtown Detroit Markets this season in lieu of these larger brick and mortar pop-ups- keeping the community’s health and safety at the top of the mind. The Rocket Community Fund recently announced the distribution of $5,000 grants made available to past Downtown Detroit Market vendors intended to give the small businesses a boost before the holiday season. 




Bedrock and the Shinola Hotel are partnering with Studio M Detroit and the Detroit Actor’s Theatre Company to deploy family-friendly events in Parker’s Alley every weekend. Located just behind the Hotel, these events are free and open to the public.

Every Saturday from 11 am- 2 pm beginning on November 14 through Saturday, January 2, Studio M Detroit will be bringing unique, local performers and artists to Parker’s Alley. Entertainment will include acts such as stilt walkers, bucket drummers, circus-style acrobats, dance troupes and optical illusionists. A full schedule to be released soon.

The Detroit Actor’s Theatre Company will be performing holiday carols and providing entertainment in Parker’s Alley every Sunday from 11 am- 1 pm. Happening now through Sunday, November 22.

No reservations are required for programming events; however, guests will be asked to wear masks and maintain a safe, social distance from one another.

Bedrock is offering free four-hour parking validations with a purchase from any of its pop-up retailers or full-time tenants. Open businesses and parking details can be found on Bedrock’s Open Business Map.

ShopEatBeDetroit.com will be launched by Monday, November 16- providing more details on the holiday activations.


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